Moda artesanal | Teixits Vicens

Business Digitalization: The Case of Teixits Vicens with the Xpande Digital Program

Posted on 22/04/202624/04/2026

At Teixits Vicens, we have been weaving stories for generations. Every thread, every design and every piece that leaves our looms is part of a tradition passed down through skilled hands to new generations, keeping the essence of Mallorcan ikat alive.

But like everything that is alive, we also feel the need to evolve.

In recent years, we have seen how the world is changing, how the ways in which people discover, appreciate and purchase products are transforming. And we realised that if we wanted to continue sharing our story, we needed to learn how to tell it in the digital environment as well.

That is where a new chapter began for us.

Advancing our digital transformation with the Xpande Digital programme

At Teixits Vicens, we have always believed in the importance of evolving without losing our essence. As a family business with a long tradition of crafting textiles in Mallorca, we know that combining heritage and future is key to continued growth.

Along this journey, we have had the opportunity to take an important step in our digital transformation thanks to the support of initiatives that boost the competitiveness of SMEs.

We have been beneficiaries of European Funds, whose objective is to strengthen sustainable growth and the competitiveness of SMEs. Thanks to this support, we have launched an Action Plan aimed at improving our competitiveness through digital transformation, online promotion and e-commerce in international markets during 2024/2025.

To achieve this, we have received support from the Xpande Digital Programme of the Mallorca Chamber of Commerce.

An opportunity to grow in the digital environment

Being part of the Xpande Digital programme has meant much more than financial support for us: it has been an opportunity to analyse our online presence, define a clear strategy and move towards new markets.

Programmes like this enable companies such as ours to adapt to an increasingly digital environment, improving key aspects such as visibility, positioning and the ability to reach international customers.

Tradition and digitalisation, hand in hand

At Teixits Vicens, we work every day to preserve the technique of Mallorcan ikat, a handcrafted process that forms part of our identity. Embracing digitalisation does not mean leaving this tradition behind; quite the opposite—it allows us to share it with the world.

Thanks to this momentum, we can strengthen our online presence and bring our textiles to new audiences, always maintaining the value of craftsmanship and respect for traditional processes.

Looking ahead

This Action Plan for 2024/2025 marks a new stage for us. We continue to work towards improvement, innovation and adaptation, with the aim of always offering the highest quality and best experience to our customers, both locally and internationally.

Programmes such as Xpande Digital demonstrate that, with the right support, SMEs can continue to grow sustainably, combining the best of our heritage with the opportunities of the future.

Spring weddings with a Mallorcan essence: textile details that make the difference

Posted on 25/03/202627/03/2026

Spring in Mallorca has something special: the light is softer, the countryside blooms, and the temperatures invite outdoor celebrations. It’s no coincidence that many couples choose this season for their wedding.

If you are also looking for a celebration with identity, authenticity, and local character, traditional Mallorcan textiles can become the guiding thread of the entire décor.

Llengües fabrics —with their ikat technique and vibrant colors— bring history, craftsmanship, and a Mediterranean style that fits perfectly with weddings in estates, gardens, or by the sea.

1. Tables with personality: llengües tablecloths and runners

In spring, tables take center stage.

An elegant and original way to incorporate tradition without overwhelming the setting is to use:

Llengües table runners over neutral tablecloths
Textile napkins in coordinated tones
Fabric details in the seating plan or table numbers

Traditional colors —reds, blues, greens, or yellows— pair especially well with wildflowers, olive branches, lavender, or bougainvillea.

The result: a table that breathes the Mediterranean without losing sophistication.

2. Outdoor weddings: dressing terraces and gardens

Spring invites outdoor celebrations. Here, textiles play a key role:

Cushions in chill-out areas
Poufs or benches covered with artisanal fabrics
Parasols or decorative corners with Mallorcan textile accents

These details add warmth and visual cohesion, especially in weddings held in traditional estates or rustic venues.

Additionally, the contrast between natural stone, wood, and traditional fabrics creates a highly sought-after aesthetic in Mediterranean destination weddings.

3. Guest details with local identity

More and more couples are looking for meaningful gifts—something that lasts beyond the wedding. A detail guests can take with them, regardless of where they come from.

Some ideas connected to Mallorcan craftsmanship:

Small llengües fabric bags with almonds or local herbs
Small toiletry pouches made from traditional fabric
A small keychain they can always carry with them

These are practical, sustainable, and meaningful keepsakes.

In the context of a spring wedding, ikat:

Adds dynamism without being overly formal
Works in both rustic celebrations and more elegant settings
Allows for playing with soft or vibrant color palettes depending on the couple’s style

Integrating tradition does not mean giving up modernity. On the contrary: when well combined, it adds character.

4. How to balance tradition and trends

For a harmonious result:
✔ Combine traditional textiles with simple tableware
✔ Balance patterns with neutral colors
✔ Use fabric as an accent, not as saturation
✔ Choose seasonal flowers to reinforce the spring atmosphere

The goal is not to “overdo it,” but to create an authentic and coherent atmosphere.

A wedding that tells a story

Incorporating Mallorcan textiles into a spring wedding is much more than an aesthetic decision.

It is a way of honoring tradition, supporting local craftsmanship, creating a celebration with identity, and standing out at a time when many weddings tend to look alike.

In spring, when everything blooms, the colors and textures of traditional fabrics find their perfect moment.

If you are planning a wedding this spring and want to incorporate textiles with a Mediterranean soul, exploring the range of artisanal fabrics can be the first step toward designing a unique and character-filled celebration.

Teixits Vicens, Textile Tradition in the New “Moda Artesana de Mallorca”

Posted on 11/03/202611/03/2026

Artisanal fashion is experiencing a moment of renewal in Mallorca. With the launch of the initiative Moda Artesana de Mallorca, the Consell de Mallorca promotes a project designed to protect, showcase and project handmade fashion from the island, highlighting the work of artisans who keep traditional crafts alive.

The brand brings together professionals from different disciplines — textiles, jewellery, plant fibres, leather and footwear — who share a common goal: to promote the value of locally made products created using traditional techniques and with a strong sense of identity.

Among them is Teixits Vicens, a historic reference in the production of the emblematic teixits de llengües, one of the most representative fabrics of Mallorca’s textile heritage.

A collection that brings together tradition and contemporaneity

To mark the official presentation of the brand, celebrated with a fashion show at Palma’s Teatre Principal, the participating artisans presented pieces created specifically for this project.

For this occasion, Teixits Vicens developed several textile pieces integrated into a collection where the fabric itself becomes the true protagonist. The garments, defined by straight lines and a sober aesthetic, offer a contemporary interpretation of llengües fabric, designed for an urban and versatile context.

The collection also explores identity and versatility in fashion, featuring genderless garments that can be worn by both men and women. In this way, the traditional Mallorcan textile enters into dialogue with contemporary, inclusive and modular silhouettes, offering a new interpretation of the island’s textile imagination.

A tribute to Martí Vicens

Looking towards the future also means acknowledging the legacy of the past. For this reason, one of the pieces in the collection pays tribute to Martí Vicens, artisan and artist, reinterpreting the interplay of threads and compositions that characterised his pictorial work.

This gesture reflects our essence: keeping a centuries-old craft technique alive while exploring new ways to apply it within contemporary design.

© Tomàs Moyà / Photographer www.tomasmoyaphoto.com

The artisans of Moda Artesana de Mallorca

The first edition of the brand brings together 18 artisans and companies from across the island, selected for their excellence and their commitment to craftsmanship and local production.

Textiles and garment making

Artesania Tèxtil Bujosa
Feel Mallorca
Maria Genovard Atelier
Moraduix
Teixits Riera
Teixits Vicens
Vius Esporles

Jewellery and ornamentation

A. Fuster Joiers
Alicia Forteza Joies
Carlos Tellechea
Damià Mulet Joies
Javier Vallori Pizarro

Plant fibres (llata)

Yolanda Beatriz Izquierdo de la Rosa
Laura Micheletti
Araceli Iranzo Placer
Josep Antoni Ferrer Ferrà

These professionals represent the diversity of crafts that form part of Mallorcan artisanal fashion and keep techniques alive that have been passed down through generations.

Artisanal fashion versus fast fashion

The initiative Moda Artesana de Mallorca also proposes a reflection on today’s consumption model. In contrast to the logic of fast fashion, based on mass and short-lived production, artisanal fashion defends the value of pieces created with time, knowledge and respect for the territory.

Artisanal pieces are not just garments; they are objects with history, with cultural and heritage value, created to last.

In this context, our work at Teixits Vicens shows that tradition and modernity can coexist, creating pieces that respect the roots of Mallorcan textiles while looking towards the future of fashion.